is definately English Cut!
Of course because I like the art of tailoring and am a fan of great suits. And as beloved O'Reilly's Make Magazine put it, you can see The Tailor as a hacker.
But more over and importantly, this is the perfect example for a guerilla marketing blog! I got this very uncle of mine, CIO of Finnlines, and was pushing him towards learning the art of modern networked PR. My very first suggestion - because it isn't costly and "just works" in propelling the company over its current horizon - was: "Start a blog! You first and then your PR-girl! Start a blog!"
Well, it seems, that it's hard to convince people working in non-geeky firms to use geeky technology for whatever, if it just isn't absolutely necessary or 'everybody else does it'. But hey, a company in finland (electronical communication's promised land) should get the point! At least my very favourite Tailor did!
And he does everything right! He blogs about the art he's in, he also blogs about his competition, he blogs a little about his personal life, he never gets aggresive on other kinds of tailoring(even mass production).
And if I ever happen to win in the lottery and decide that now is the time to buy a really good suit, I'll remember this guy somewhere on Savile Row, who gave me so beautiful insights into his work and environment. And after that his new customer is just a click away...
Well, I think, this post belongs to the said to be dead art of Metablogging. If you don't know what I'm talking about, gapingvoid.com again can help you: